Top 7 Important Video Marketing Trends For 2018


We all know about the importance that video marketing has been gaining in the modern world. The video world in past years has been just phenomenal. You cannot even imagine the number of videos circulating on the internet in just one second. So, why don’t you utilize this trend to grow your business more and more?

We all know, 2018 is ready to come and once again marketers have started evaluating upcoming trends & methodologies. 2017 was the year of video marketing and it is being expected that the trend will keep prospering in the coming years.

So let’s look at some of the video marketing trends to keep an eye on in 2018.

1. Video First

Video first is a term authored by Facebook to refer to a developing phenomenon and that is “Consumers not only want to see the video but also want to produce it”. That means, the preferred approach to get information about our customers and to express our brand is moving from the text to the video.
As a reaction, Social Networks and different Medias made it easy for us to broadcast videos. On account of Facebook, this idea has turned out to be clear through its live video platform, Facebook live. Exploit this new approach of communicating and get closer to your audience than ever before.

2. Muted videos

In the digital marketing field, as a video advertiser, you should know that it is possible that a significant number of your customers will be watching muted videos in the coming year. Already numerous users of smartphones watch videos with the volume muted or turned down, and that number is expected to rise in the future.

Regina Deemer

Phasellus facilisis convallis metus, ut imperdiet augue auctor nec. Duis at velit id augue lobortis porta. Sed varius, enim accumsan aliquam tincidunt, tortor urna vulputate quam, eget finibus urna est in augue.

Related Posts:

No comments:

Post a Comment